Significance, Application, and Development Dynamics of Concept Art in Gaming Industry

Abstract

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This study strives to explore and establish the initial steps involved in concept art development and opens the door for other gaming experts, clients, and artists for collab\orative communication. This research takes the help of specifically crafted descriptions and carefully selected examples to discuss the steps involved in concept development. These steps include sketching, value sketching, preliminary photo-bashing, rough shading, edited photo-bashing, and the final concept. The steps are established in terms of characters, props, as well as environment. For data collection, interviews were conducted with the artists in creative management to explore the first usable steps of concept art creation, with ’sketch’ in the lead. The significance of value sketches for the environment has also been accredited. For further research, a questionnaire has been employed to determine the estimated time, amount of accepted major iterations, and accepted minor iterations for each character, prop, and environment. The questionnaire proved to be crucial in determining the value of various features discussed in this research. This study proved to be quite productive not only in framing the significance of concept art, but also because it opens avenues for further research carried by gaming experts and researchers who might find it helpful as they set out to approve or dispute the findings. Gaming researchers can employ these findings and apply it on a larger scale, with broader sample size as they determine the relation between company size and usability.