Cultivation of Religious Extremism through Facebook: The Case of Pakistan

  • Abid Ali Butt University of Punjab, Lahore, Pakistan
  • Ayesha Ashfaq University of the Punjab, Lahore, Pakistan
Keywords: Religious Extremism, Online Hate Speech, Sectarianism, Radicalization Cultivation, Facebook

Abstract

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The study aims to examine the role of Facebook in cultivating religious extremism among its users in Pakistan. A major portion of existing literature presents social media, specifically Facebook as a tool used by extremists and terrorist groups in igniting and spreading extremist views around the world, however little research has been done to evaluate the effects of religious content on the Facebook on its users in Pakistan. A quantitative research design has been applied to answer a multidimensional range of questions covering various effects of religious content on Facebook users and the factors involved in the usage of Facebook for religious extremism. A comprehensive nationwide survey from systematically selected 1250 Facebook users from four (04) provincial and one (1) federal capitals of Pakistan under the broader theoretical foundations of Cultivation Theory has been conducted to study the desired effects. The findings of the study showed a higher probability of religious extremism including hate speech, sectarianism, and radicalization with the higher usage of Facebook among Pakistani users.

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Author Biography

Ayesha Ashfaq, University of the Punjab, Lahore, Pakistan

Head of Department (Department of Media & Development Communication)

Published
2024-06-29
How to Cite
Butt, A. A., & Ashfaq, A. (2024). Cultivation of Religious Extremism through Facebook: The Case of Pakistan. Media and Communication Review, 4(1), 115-146. https://doi.org/10.32350/mcr.41.06
Section
Articles