Coverage on Minorities of Daily Dawn Newspaper in Pakistan

Abstract

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Minorities are regarded as a significant portion of any society. They put plurality color in the society with their diverse cultures. These minorities help people to live together in a society and develop a tolerant attitude towards each other. In Pakistan, minorities comprise 3.8 percent of the total population. The flag of the country represents minorities with the white color. Though, minorities have contributed in all walks of the life of the country. However, minorities also face many critical problems. In this context, the media also plays a significant role to sensitize the issues of minorities. The main objective of this study is to determine the coverage of religious minority groups in the English Newspaper Daily Dawn. For this purpose, a quantitative content analysis of 100 news stories found (published during 2011-2021) through keywords search from the online webpage of Daily Dawn was analyzed with help of a coding sheet. The findings showed that most of the stories published in the Daily Dawn Epaper have a positive tone, following negative stories with a very low margin. Overall, the study found that minorities like Christians and Ahmadis are represented less in the coverage of the newspaper. However, most of the stories are related to the Hindus.

Key Words: Minorities, Pakistan, Media Coverage, Daily Dawn, Content Analysis, Christian, Hindus